To celebrate 10 historical years of sell-out boat parties and countless international tours filling dance floors from London to Ibiza, five star party brand, Pukka Up, will put on a night to remember with 10 parties, in 10 countries, all on the same night. 27.04.13 is one mammoth celebration taking place on – as the name suggests – Saturday 27th April that will travel time zones from Australia to Malaysia and the UK to America, marking this momentous day – the day the world partied.
Pukka Up is one of few brands to celebrate such an important milestone in the ever changing world of clubland and electronic music. It has conquered Ibiza with infamous boat and club parties that have stood the test of time, creating a unique vibe and demand like no other. As Pukka Up moves into 2013, it brings with it a new theme in the form of the glamorous, cat-suited Pukka Up Heroes who’ll be taking over any location they land throughout the year dubbed Pukka Up X.
The London leg of 27.04.13 starts with a glamorous boat party on the River Thames on the three tier, 600 capacity, Dixie Queen Paddle Steamer. This is the biggest party boat to go out on the Thames, and with an experienced crew like Pukka Up on board, you’ll be in the perfect hands to get warmed up for the main event at Pacha.
As Pukka Up’s spiritual home, Pacha is the ideal venue for the main party, and for the first time, clubbers will be able to roam three rooms as Pacha unveils a new third room. The dazzling Pukka Up dancers will be clad in futuristic LED cat suits, whilst a tapestry of the finest house music will be served up by Pukka Up’s international DJs, usually found rocking floors from Amnesia to Space Ibiza.
For clubbers joining Pukka Up on the international circuit, 27.04.13 will touch down at the world-class Ivy Pool in Sydney Australia; Absinthe House in Denver Colorado – which stocks the largest selection of absinthe in North America; the ambient Vanilla Club in Zurich Switzerland; The Kitchen in Dublin owned by U2’s Bono; the iconic Half Moon Club in Salzburg Austria, and the brand new Red Dragon in Budapest Hungary. More venues in Romania, Poland and Kuala Lumpur are still to be confirmed.
Further celebrating 10 years of heritage, Pukka Up Records will delve into its record boxes from over the years to create a two disc album that encapsulates the sounds of Pukka Up since 2003. This retrospective compilation is compiled by a collaboration of Pukka Up DJs, producers and guests from over the years, containing the biggest and most memorable tracks from the Pukka Up boat and club dance floors. It can be all yours from 29th April.
Pukka Up is a brand that always keeps things fresh, but at the same time sticks to a tried and tested recipe that always delivers to its loyal fans, no matter where on the water or where in world. Reaching the grand old age of 10 has got Pukka Up looking to the future and one thing seems crystal clear – The Future Is Hot, The Future Is Pukka Up.